Quote Link vs Employee Invite vs Shopping: Three Different Links
For agents: Mixing these three links causes most “wrong portal / can’t buy a plan” tickets.
| Link | Who it’s for | What it does |
| Finalized quote / employer signup link | Employer prospect | Creates the company account and (when finalized) seeds allowances/policy |
| Employee invite | Employee | Employer Admin invites the person into StretchDollar Benefits Portal to start ICHRA setup |
| Shopping (Enrollment Links) |
Employee (after accepting benefits) These are added by the Organizational Admin |
Routes to an external marketplace / partner shopping experience to buy an individual plan |
Key reminders
- Employees do not purchase plans inside StretchDollar.
- A quote link is not an employee shopping link.
- An employee invite is not the same as Shopping/Enrollment Link routing.
For Shop/BOR attribution expectations, see Enrollment Links & AOR States: What Agents Need to Know.